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Crave is an Influencer App Platform designed to empower Digital Creators
U2R1 Media was hired by Crave to build a brand that they can communicate to the U.S. market. A Tel Aviv tech startup looking to launch and target Digital Influencers by giving them a dedicated space to co-create, collaborate and connect directly with their fans. We built their brand, communication, creative strategies, marketing and PR plan. We also produced, animated and art directed their digital commercial featuring country music star: Annie Bosko.