BONDIC


World’s FIRST Liquid Plastic Welder

Your Hard Fix For Sticky Situations

Bondic, needed to launch to the North American market making a big impact through branding, visual communications and marketing.U2R1 created a brand and marketing campaign that allowed Bondic to launch both into the retail stores and online. Bondic was first picked up at Walmart, Home Hardware and growing into Home Depot and Lowes across North America. With over 20K fans on Facebook in just 2 months U2R1 managed to create an extremely successful campaign that is rapidly growing into viral brand.

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bondicpackaging

bondicendcap

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Bondic Website

Bondic Social Media

bondicinstagram

Bondic Creative Memes



Project Overview

U2R1 Media created a brand identity for this new and extremely innovative product that has revolutionized the Home Improvement and DIY industry. We created a brand strategy which included: brand guides, communication, packaging and POS displays.

U2R1 Media built a marketing plan, designed an e-commerce website, launched a funny parody viral video and social media campaign that resulted in 20K likes in just two months!

What we did:

  • built the brand and visual identity
  • packaging and POS displays for retail stores and end caps
  • website design, strategy and development
  • online commercial
  • marketing strategy
  • copywriting and storytelling
  • social media campaign

Praise

"In 2014 we started our launch in Canada and USA together with our partner company LBTi in Toronto, from our headquarters in Munich Germany. From the very beginning the Brand & Marketing Agency, U2R1 Media accompanied and supported our project in full activity. Sari Gabbay, the President and CCO uses the slogan "Prosper with Me" in her e-mail signature. For what it's worth you can take her word for it!

With marketing expertise and never ending enthusiasm she and her team came up with stunning, smart and creative ideas to promote a new product like Bondic, which is really in need of explanation and public education.

Whenever there was a question of any kind of ambiguity she and the U2R1 Media team were available and never fell short of 100% delivery. In good faith and without hesitation I highly recommend U2R1 Media to all businesses who are in a similar position, launching a product to the public and in need of brand and marketing strategies that work and delivery results!"


-Dr. Thomas Offermann - Founder BONDIC Technologies

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