{ Marketing }

A burglar opening a safe that is a computer screen

Tips to Avoid Social Media Hijacking

When you start advertising on a site like Facebook or Twitter, getting hacked into is probably one of the last things on your mind. This is due to the fact that few businesses that take advantage of social media to advertise are actually dealing in anything computer-based. For instance, a tech company is always on alert if they’re dealing with…

OhhBack-in-my-day

You are Not your Target Audience

If there is one thing you can learn about marketing, it’s that just because you create a service or product, and it came from your vision this does not mean that you are your target audience. Knowing who you are marketing to is CRUCIAL to your business’s success. What you may perceive as innovative and cool, or what you may…

unfriend

Social Media Etiquette

Recently we posted an image on our main Facebook page that humorously pointed out the fact that social media makes it easy to connect online and then making it super-redundant to connect in real life. While we got a quick chuckle out of it before posting, we had unanimously agreed that it had quite a bit of truth to it.…

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U2R1’s 10 easy marketing tips for increased brand visibility

Marketing your business can seem like a daunting task, and sometimes we just need a little guidance to set things in motion. Here are some tips that you can easily implement into your monthly routine to ensure that your brand is communicating properly with your target audience. Follow these steps and you will be on your way to engaging your…

Victor Newman my alter ego

For the past 30 years Victor Newman has been a pop culture icon.  Whether you watched soap operas or not, chances are your mother or grandmother did and forced you to sit in front of the TV as a kid, as the drama of Genoa City perpetrated your innocent mind. I think I was about 6 when I started to…

MAKE SOMETHING BEAUTIFUL

I often wonder why it’s so hard for us to see beauty in this world, on the one hand we have the media spreading the most ugly, horrific information to the masses. We look at ourselves and are so critical and judgmental that we rarely see beauty in our reflection. Beauty is fleeting, we are so caught up in our…

Benetton or Bust

Most of the population has seen these ads already, even though the Vatican has put pressure to remove the ad campaign from the public eye immediately.  Can you blame them?  It seems to me that Benetton has pushed the limits for even then.  In my opinion this feels like a direct attack on all the big leaders of our world,…

Using Facebook as your social focus group

Why does a branding company need to ask the public what they feel about their brand? Because we know more than anyone that knowing what your target market wants and likes is the first step to creating a successful visual identity and marketing campaign! We know, that it’s not enough to ask for feedback, that people want to know that…

The Internship Experience: Written by, Adam Panov

As a BMOS (Business Management and Organizational Studies) student who is heading into third year and studying consumer behavior, I felt that after 18 years of useless couch potato summers it was finally necessary to get my life going. That’s when I finally decided to go hunting for some experience that would help me reach my future goal of obtaining…

Website Blogging Tips for Beginners

This article was provided by our copy writer using the website www.tsylos.com as an example – Stephanie Miller – www.millerscraft.ca General Blogging Tips 1. Posting frequency. Several studies on this indicate the more you post, the more traffic you get. Start with posting as much as you can and aim for at least 2 times per week. More if you…

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